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2025 Green Building Forum Global Tour Stop 3 | Starting in Thailand, Radiating Globally


The 2025 Green Building Forum Global Tour's third stop (first overseas stop) – Thailand! As a green hub at the intersection of the Belt and Road Initiative and ASEAN, Thailand leverages its strategic geographical advantage, policy openness, and vibrant innovation ecosystem for green buildings to become a core strategic base for Joaboa's overseas expansion. This marks the first overseas stop for the Green Building Forum, focusing on sustainable building technologies and innovative business models. Collaborating with Southeast Asian and global partners, the forum aims to co-create a global blueprint for green building in the “Land of Smiles,” spreading low-carbon concepts from Southeast Asia to the world and injecting cross-regional innovative vitality into global “dual carbon” initiatives.

 

On May 15, the 2025 Green Building Forum Global Tour Thailand Station was held in Chonburi, Thailand. Song Jie, head of Joaboa Technology Group's overseas business division, Chen Daneng, Joaboa's Thai partner, and Joaboa's core overseas clients all participated in the meeting.

 

Partner's Address: Working Together to Promote Sustainable Development in the Construction Industry

 

At the beginning of the meeting, Chen Daneng, Joaboa's Thai partner, delivered the opening address. Having collaborated with Zhuoba for over eight years, he has been deeply involved in over 100 waterproofing projects for companies like BYD and Changan Automobile, providing reliable waterproofing solutions for local industrial and residential buildings. Chen expressed his hope for deeper collaboration with Zhuoba in areas such as green building material research and market expansion, and also wished to work together with colleagues present to jointly promote the sustainable development of the regional construction industry.

 

Chen Danneng, Joaboa's Thai partner

 

Innovative Specialty Products: Building a Comprehensive Protection Solution for All Building Scenarios

Song Jie, Head of Joaboa's Overseas Business Department, delivered a keynote speech. He stated that as a leading provider of functional green building material systems, Joaboa remains committed to the green building materials sector, leveraging continuous technological innovation and sustainable development to build competitive advantages. The company achieves breakthroughs and differentiation across multiple dimensions, from underground waterproofing projects to roof waterproofing and insulation, thereby establishing a comprehensive solution for all building scenarios: Joaboa's independently developed “China Red” underground basement floor pre-applied adhesive roll material and the Joaboa Waixi Waterproofing and Insulation Integrated System, which breaks away from traditional roof construction methods. Joaboa uses innovative technology to address industry challenges, empowering global buildings with comprehensive green solutions and leading the global construction industry toward green and sustainable development.

 

Song Jie, Head of Overseas Business Department, Joaboa

 

In addition, Mr. Song introduced Joaboa's high-performance polymer waterproofing product series. As Joaboa's flagship product for global market expansion, it has undergone multiple technological innovations and performance upgrades, with key indicators far exceeding international standards. Currently, these products have made a significant impact in several landmark projects across Southeast Asia: from the construction of underground waterproofing systems for Thailand's railway tunnels, to industrial waterproofing solutions for BYD's factories in Vietnam and Thailand; from the cultural heritage protection of Thailand's Rama IX Memorial Park and the Buddha Dhamma Tower Museum, to the public facility protection of Thonburi Royal University and the Army Artillery Bureau office building, these products have garnered widespread international acclaim for their stable and reliable quality, establishing themselves as the preferred solution for global waterproofing projects.

 

Unique Business Model: Collaborating to Explore New Markets

 

Finally, Song Jie, head of Joaboa's overseas business department, explained Joaboa's innovative product portfolio and differentiated business model. Song stated that Joaboa has always driven development through a dual strategy of “technological leadership + service upgrades,” offering strong product advantages, a unique business model, and robust technical support to build a comprehensive and complete ecosystem, creating an unmatched core competitiveness that helps partners expand markets and achieve mutual benefits. In the future, Joaboa will continue to use technology as its engine, collaborating with partners to jointly explore the blue ocean market of the green building materials industry!

 

The 2025 Green Building Forum Global Tour successfully concluded its first overseas stop. This highly anticipated industry event brought together leading figures from the sector, facilitating in-depth dialogue between Joaboa's green building materials technology and the Southeast Asian market. It also marked a significant step toward global expansion for Joaboa's green building materials, supporting the growth of green innovation technologies along the Belt and Road Initiative routes.

 

Standing at a new starting point, Joaboa will continue to expand the global influence of the 2025 Green Building Forum Global Tour. This cross-continental green initiative aims not only to share technological achievements but also aligns with the “dual carbon” vision. Joaboa remains committed to its vision of becoming a globally outstanding green building materials group, using innovative building materials technology as a brush to sketch a low-carbon, livable future on the global architectural canvas: ensuring that every inch of underground space is free from leakage risks and enabling every city to thrive with enduring vitality through green innovation. This is not only Joaboa's return to the essence of architecture but also a solemn commitment to global sustainable development—from Thailand to every corner of the world, Joaboa's green footprints will eventually connect, collectively outlining the brilliant stars of human habitation and harmonious coexistence with nature.

 

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